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Marketing
The Marketing unit at UL is an award-winning unit responsible for communicating UL’s brand values and profile awareness through the development of creative, engaging, and authentic content, delivered to target audiences on established and emerging platforms.
Marketing at UL manages the university's brand, ensuring consistency across all visual representation of UL.
The unit is on hand to offer support and guidance for institutional campaigns, by offering a range of materials and toolkits that you can use to promote UL and illustrate its impact.
Awards & Achievements
Digital Media Awards
- Nominated 2024- Best Integrated Digital Campaign (Home of Firsts)
- Nominated 2023- Best in Government & Not For Profit (Stay Curious For Research)
- Gold 2022- Best Use of Video (Stay Curious)
- Silver 2022- Best in Government and Not for profit (Stay Curious)
CASE Circle of Excellence Awards
- GOLD 2024- Video| Holiday/Year-End
- GOLD 2023- Best Marketing initiatives by a team of >10 (Stay Curious)
- GOLD 2023- Best Branding Programs (Stay Curious)
Heist Awards
- Nominated 2024- Best Brand/Reputation Campaign (Stay Curious for Research)
- Gold 2023- Best Postgraduate Student Recruitment Campaign (Stay Curious)
Irish Education Awards
- Winner 2024- Best Marketing/Communications Team
- Winner 2023- Best Student Campus
- Winner 2023- Best Marketing/Communications Team
- Winner 2023- Overall Excellence Awards
- Best Student Campus previously won in 2020 & 2019
Spider Awards
- Nominated 2024- Best in Storytelling (Stay Curious)
- Nominated 2023- Best integrated Media (Stay Curious)
- Nominated 2023- Best in Storytelling (Stay Curious)
- Nominated 2023- Best in Consumer Campaign (Stay Curious)
- Previously won Best in Content Creation in Digital Marketing in 2018
Global Content Marketing Awards
- Finalist 2023- Strategy, Best Content Marketing Program in Education
- Finalist 2023- Strategy, Paid Advertising/Content Marketing Integration
- Winner 2020- Best Marketing Automation in Content Marketing
- Finalist 2020- Best Content Marketing Programme in Education
- Finalist 2020- Best Annual Always-on Content Strategy
SOCKIES (Social Media Awards)
- Nominated 2022- Twitter State Body
- Nominated 2022- Instagram State Body
- Nominated 2022- TikTok Strategy: Brand
- Nominated- Video Campaign: Public Body
- Nominated- Social Media Strategy for Events: Open Days
- Nominated- Best Content Creation Studio In-House